Waterfeel is a lubricant name that turns up as a recommendation on other brands' product pages, which tells you something about where it sits: it is the house default rather than a novelty. Most of the shelf is water-based, with flavoured versions forming the largest sub-group and a warming and a cooling formula, an anal gel and a toy cleaner alongside. Every page states latex compatibility, so the range pairs with condoms, and a water-based gel is also the only type that is safe on a silicone toy. Sizes run from a 6 ml sachet for a pocket to 150 and 175 ml bottles. Reactivate a dried gel with a little water rather than adding more from the bottle.

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